Peloton to cease manufacturing its personal related bikes, treadmills

Peloton will cease manufacturing its personal related bikes and treadmills, as an alternative outsourcing manufacturing to Taiwanese firm Rexon Industrial Corp.

The tech-enabled health big, which has struggled financially after a growth throughout the top of the COVID-19 pandemic, mentioned the transfer will enable them to simplify its provide chain operations and give attention to its expertise and content material. 

Moreover, Peloton will droop operations at Taiwan-based Tonic Health Expertise, the manufacturing facility it purchased in October 2019 for roughly $47.4 million, by means of the tip of the 12 months. 

“In the present day we take one other vital step in simplifying our provide chain and variablizing our price construction – a key precedence for us. We consider that this, together with different initiatives, will allow us to proceed decreasing the money burden on the enterprise and improve our flexibility,” Peloton CEO Barry McCarthy mentioned in a press release. 

“Partnering with market-leading third-party suppliers, Peloton will have the ability to give attention to what we do greatest – utilizing expertise and content material to assist our 7 million members turn into the perfect variations of themselves.”


Peloton has been within the midst of a bigger firm restructuring. In January, former CEO John Foley launched a public letter saying Peloton was “right-sizing” manufacturing in response to CNBC stories that the corporate was halting bike manufacturing as demand waned. 

Later that month, an activist investor urged the related health big to fireplace Foley and put Peloton up on the market whereas rumors swirled a couple of potential deal. In early February, Foley was changed, and Peloton minimize 2,800 jobs, or round 20% of its company workforce. It additionally determined to finish growth of its Peloton Output Park manufacturing plant and cut back the corporate’s warehousing and supply operations.

In Could, Peloton reported $964.3 million in whole income throughout its third quarter ended March 31, a 24% decline year-over-year. It posted a internet lack of $757.1 million, in contrast with an $8.6 million loss within the prior-year interval. Adjusted EBITDA was a lack of $194 million. 

In a letter to shareholders, McCarthy mentioned Peloton was shifting its focus from {hardware} to software program. It additionally minimize costs for its {hardware} starting in April, with the aim of delivering elevated gross sales, whereas elevating costs for its All-Entry subscription service beginning in June.


“We’re thrilled to be increasing our partnership with Rexon, a number one Taiwanese producer with over 50 years of expertise. Rexon has been with Peloton for a few years and is a confirmed associate for our world operations. We plan to take care of a big company and manufacturing presence in Taiwan with over 100 Peloton Taiwan staff members who proceed to play a key position in our engineering and manufacturing technique,” Peloton Chief Provide Chain Officer Andy Rendich mentioned in a press release. 

Supply hyperlink

What's your reaction?

In Love
Not Sure

You may also like

More in:Health

Leave a reply

Your email address will not be published. Required fields are marked *