It’s straightforward to miss ergonomics when consuming a beer. That IPA’s style and aroma is likely to be entrance and heart, however the consuming vessel is important to the expertise. Is it a clear pint glass? A crumpled 16-ounce can? If luck shines down, you’ll be consuming that beer from a stubby bottle. Stubbies, the traditional, squat brown vessel, are the proper measurement for a palm—deceivingly packing the standard 12 ounces of beer (or, sometimes, a Spinal Faucet-inspired 11).
However not like a standard longneck bottle, the stockier glass feels extra substantial, a nod to a bygone period of considerate beer-receptacle craftsmanship. And right here begins the story of stubbies.
Rising from Prohibition within the Thirties, breweries started experimenting with completely different packaging codecs to ship beer to thirsty drinkers. Gottfried Krueger Brewing of New Jersey bought America’s first canned beers to the general public in 1935, ushering in our entrenched period of canned suds.
To not be outdone, the glass business responded by rolling out squat, sturdy, can-like shortneck bottles that had been straightforward to stack and ship. Milwaukee’s Joseph Schlitz Brewing Firm, makers of Schlitz lager, pioneered the observe with the introduction of its so-called “steinie” bottle, attributable to its resemblance to a beer stein. Bottles with stubbier necks received the “stubby” label.
The rise, fall, and rise once more of stubbies
The low-rise bottles dominated till the Nineteen Fifties, when bottle necks grew longer, slimmer, and more and more commonplace. Because the lager-loaded longneck entered its reign alongside cans, stubbies abdicated from retailer cabinets—besides (apparently) up within the beer-loving North. In Canada, stubby bottles stubbornly held on for many years, remaining customary till the early Nineteen Eighties, when a marketing-inspired shift to the taller, slimmer “American” bottles led to at the least one fruitless, patriotism-fueled “Convey Again the Stubby” marketing campaign.
Fortunately, all stubbies didn’t find yourself within the historic landfill. At present, breweries each huge and small are embracing the nostalgia-fueled bottle—a degree of packaging differentiation in a world filled with whimsically labeled 16-ounce cans. Stubbies as we speak are stuffed with throwback lagers, in addition to fashionable IPAs dolled up with the most recent hops.
Listed below are 5 glass acts which can be nice to grip and drink.
1. Full Sail Brewing Co. Session Premium Lager
The West Coast was as soon as awash in stubby bottles stuffed with lagers resembling California’s Fortunate and Seattle-born Rainier. The format was primarily extinct till 2005 when Hood River, Oregon-based Full Sail packaged a full-flavored lager—the sort you would possibly’ve present in pre-Prohibition America—in stubby 11-ounce bottles. Session Premium has since launched a line of Session beers bought in stubbies, together with a hefeweizen and a hazy IPA.
[$13, 12-pack; fullsailbrewing.com]
2. Desnoes & Geddes Purple Stripe
First brewed in 1928, the traditional Jamaican lager entered its iconic stubbies part in 1965 and shortly grew to become a Caribbean vacay consuming establishment. To today, a chilly, grippable Purple Stripe goes nice with scorching jerk hen and good instances. Bottled Purple Stripe remains to be brewed proper in Jamaica. In the meantime, its canned and drafted offshoots are actually produced within the Netherlands.
[$8, 6-pack; redstripebeer.com]
3. Switchback Brewing Co. Switchback Ale
Vermont is synonymous with hazy IPAs, however the state’s best-selling draft beer is its unfiltered Switchback Ale. The style-defying amber ale, wealthy in malt and redolent of fruit because of the brewery’s customized yeast pressure, is a perfect match for a stubby. Pure bottle conditioning (aka “refermentation”) creates a mild fizz from first to last sip.
[$10, six-pack; switchbackvt.com]
4. Molson Coors Beverage Firm Coors Banquet Beer
Coors emerged from Prohibition with a bang-up concept: Why not bundle its well-liked lager, nicknamed “banquet beer” by Colorado miners, in stubby bottles? The Colorado mega-brewery-to-be first used stubbies in 1936, the label asserting the lager was “thoroly aged”—a whimsically simplified spelling that by no means caught. Or did it? Coors revived stubbies in 2013, reviving the “thoroly aged” tag on its commemorative packaging.
[$13, 12-pack; coors.com]
5. Veza Sur Brewing South Coast IPA
Latin American tradition and culinary traditions encourage the beers of Miami’s Veza Sur, the place horchata-inspired cream ales are brewed alongside guava-infused bitter ales and the ToronjIPA that’s filled with grapefruit. The brewery (owned by AB InBev) additionally packages lots of its beers as stubbies, together with a must-try sunny South Coast IPA that stars citrusy Amarillo and tropical Citra hops.
[$13, 6-pack; vezasur.com]
For entry to unique gear movies, movie star interviews, and extra, subscribe on YouTube!